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Published three editions of our top-rated and Amazon best-selling book, “Digital Minds”
5 key attributes
for success in Digital Marketing…
and how we deliver on them
What does it require for a marketing and advertising agency to become one of the best digital marketing agencies in Dubai – what makes a successful digital marketing company?
Will every digital marketing agency deliver more or less similar results to its clients, so it doesn’t matter if you choose any, or choose based on just the lowest price?
Knowing the answers to the 2 questions above will help guide your selection of the advertising company that you would like to work with.
To be a successful digital marketing agency requires 5 key attributes:
1- Right skill sets and qualifications, backed by experience
2- Constant learning to be aware of the latest in digital media
3- Innovative thinking
4- Super-strong analytical ability
5- Continuous campaign review and optimization
Read on to know how and why we score high on these parameters.
Gr8 Services – A WSI Agency
Who is WSI & why does it matter?
We, Gr8 Services are an agency of WSI, which is the world’s oldest and largest digital marketing company, headquartered in Toronto, Canada. WSI was established in 1995 and has thrived in the ever-changing world of digital marketing since. When others have come and gone, WSI has been the reliable constant. We have over 1,000 offices across 80+ countries.
WSI is among the largest partners of Google globally. The strength of this relationship provides us many advantages like access to key research, insights, case studies, upcoming changes and more, so we are always ahead of the game.
WSI has won 115+ Web Marketing Association (WMA) Awards for industry-leading website projects since 2007 and has been awarded the Top Agency award by the Web Marketing Association for 2 years in a row – 2019 & 2020.
WSI has published 3 editions of its top-rated and Amazon best-selling book “Digital Minds”.
With WSI and us, you never get a cookie-cutter, or one-size-fits-all approach. We take the effort of understanding your business, so we can recommend a strategy that best fits your specific needs. We tap into the global agency resource pool and leverage specific expertise as needed. We then adapt that global expertise for your local market.
We will never recommend a marketing solution that will not help improve your business performance. And that’s a WSI promise!
WSI Achievements
5
Recognized as an Outstanding Developer by the WMAs consecutively for the last 5 years
115
Won over 115 Web Marketing Association Awards for industry-leading website projects
200K
SEO campaigns managed
230K
Websites created
$150M
Managed more than $150Mn in ad spending over the last 5 years
WSI Benefits
Our alliance with WSI means that you get the following benefits:
- Power of global knowledge with local expertise
- A digital marketing agency whose employees undergo regular and mandatory training on the latest in the internet advertising world
- Ability to work across time zones with staff across the world
- Ability to tap into expertise of top global digital marketing experts
- Lower costs because of our ability to leverage resources across other WSI agency offices
- Access to leading global platforms for online marketing
- Timely updates and information on any changes made by Google
- Highly competitive pricing for various platforms and services on the back of global agreements
- Access to a vast knowledge resource – white papers, infographics, product sheets, marketing guides, and more
- Training sessions for your team through webinars by leading industry experts
- Implementation of stringent WSI standards, with standardized processes and job execution methodologies that deliver the most effective results
You have a vision. We can help make it happen.
WSI Awards
A global multiple award-winning digital agency; winner of 2019 & 2020
Top Agency Award by the Web Marketing Association (WMA).
WSI Best-Selling Book
WSI has just published the 3rd edition of its highly rated and Amazon best-selling book – Digital Minds (2020 – 3rd edition)
Reviews on Amazon of our Digital Minds book
This book covers all the main elements of digital marketing
This is an interesting book and covers all the main elements of digital marketing. The good thing about the book is that each chapter is written by somebody who fully understands the subject being covered.
Great summary of digital marketing
This book gives good overview of all aspects of digital marketing. Very well written, each topic is independent of each other and can be read independently. The details presented is good e enough to understand the topic. Very well done authors!
A MUST read to increase revenue with Digital Marketing
The best Digital Marketing book I've read.
If you want to take advantage of Digital Marketing for your business (get more revenue), then this book is a MUST.
Want a free copy of our latest Digital Minds book?
Just share your details below.
How being a WSI digital agency helps us score
Here’s how our team and our association with WSI help us score on the 5 key attributes listed above.
Skills and Qualifications
Our senior management team is trained at the WSI Head Office in Toronto. The best practices learnt are passed on to every team member. Additionally, the training is not just one-time, our team is continuously trained by WSI via seminars, forums and e-conferences, so we stay ahead.
We are required to pass stringent internal WSI qualifications for digital marketing and every digital team member has the necessary digital marketing qualifications and certifications. Our experience is honed by working with 100s of clients across different industries, sizes and regions.
Constant Learning and Updates
Once again, our alliance with WSI ensures that we get constant updates about what's happening in the digital world. We have access to a vast library of resources and continuous refresher training to stay abreast of the changes in the digital world.
Innovative Thinking
This is down to our team - starting from the very top - our CEO. A visionary and an innovative thinker, he's made sure innovation is part of our culture and DNA. When we recruit any team member, it's one of the core attributes we look for. For our clients, we regularly brainstorm ideas together as a team, and have come up with many innovative solutions.
Analytics-Driven
What's a digital marketing agency, if it's not good at analytics? The whole beauty of digital is that it gives you the data which you can use to analyze, interpret and act. We've always had a focus on the numbers and what they say. We are heavily reliant on Google Analytics and supplement that with business data in our regular client briefing meetings. We track all conversion metrics in our digital campaigns and analyze campaign performance continuously. It's this focus on analytics which is a key differentiator in our campaign performance vs our peers.
Review & Optimization Cycle
How well and how regularly the data / analytics insights are used to optimize the campaigns / projects is the hallmark of a successful and well-executed campaign / project. We regularly review campaign performance, co-relating it to Google Analytics insights, and supplementing it with key operational information from your end, so we have a firm understanding of project / campaign performance. And we use that information to revisit our assumptions, targeting, strategy, content, etc., to lead to better performance. The same cycle then gets repeated over and over.
WSI Global Partners
Digital Marketing Services
Testimonials
Don’t take our word, take theirs
Working with Gr8 Services is always an incredibly productive and satisfying experience. The team always gets the brief from the get go, and any parameters and considerations that need to kept in mind – whether operational or budgetary – are grasped in a single sitting, retained for the entire period of the project and extending to future projects; I have never felt the need to constantly remind the team of our objectives and brand culture – something incredibly valuable when working with an agency over multiple channels. I have worked extensively with the team, especially Pooja and Haider, to develop digital marketing campaigns, web pages, landing pages and social media content and have always been impressed with the considered advice given and the speed and attention to detail with which plans are executed. Quotes are clear and timelines are always adhered to – having this level of reliable support is invaluable when attempting to push content and marketing activities forward. Campaigns are tweaked quickly and effectively to maximise ROI, the team always takes responsibility for each activity they are tasked with, they do not need to be chased and work in an incredibly ethical manner. The service and support we receive always goes beyond what is expected and I would not hesitate in the slightest to recommend Gr8 Services to anyone looking for a fantastic digital marketing partner to support their business objectives.
Radhina Almeida Coutinho
Director of Communication, PassPro Immigration Services
Has worked with us for website creation in multiple languages, website management, landing pages design and development, English & Arabic SEM & social media management – SEO, PPC/ search advertising, display advertising, Facebook & Instagram content creation and advertising, HubSpot integration
Ready To Grow Your Business? Let’s Start Then!
