AI-Driven Innovations: How Klarna, Meta, and Microsoft Are Redefining Marketing, Search, and the Workforce
Good morning, everyone! Let’s kick things off with a fascinating read about one of the early AI adopters in marketing—Klarna! 🛒 www.adweek.com/media/klarna-marketing-costs-gen-ai/ Back in May, Klarna revealed a $6 million reduction in image production costs, all while increasing the number of campaigns and updating marketing content more frequently. This is a must-read for all advertising and marketing pros looking to...